Search Engine Marketing
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Search Engine Marketing (SEM) involves buying traffic through paid search advertising listings, commonly referred to as pay per click (PPC), aimed at helping you to quickly and easily grab the attention of your targeted online audience(s). Let us help you create the campaigns that gets you noticed.
Search Engine Marketing (SEM)
Search Engine Marketing (SEM) involves buying traffic through paid search advertising listings, commonly referred to as pay per click (PPC), aimed at helping you to quickly and easily grab the attention of your targeted online audience(s). Google AdWords is an example of a PPC SEM strategy.
SEM vs SEO
The goal of both search engine optimization & marketing is to ensure that your website is properly ranked and present in search engine result pages (SERPs). The same applies to mobile engine result pages (MERPs), search from mobile devices.
The difference between the two is that SEM is a “short-term” strategy aimed at providing immediate, albeit temporary, online visibility depending on the amount you’re willing to spend on paid advertising. SEO is more of a long term strategy with the goal being to provide longer lasting search engine rankings. It’s common practice to use both options to achieve the best overall results.
We Managed Both SEO & SEM!
Our services include managing digital marketing campaigns, creating & tracking advertisements, and monitoring conversions to sale efforts while continuously working to increase your online prescence.
We partner with our clients to help setup and manage their AdWords accounts and make ourselves available if needed to perform more involved tasks such as ad spending.
Our SEM Services
Search Engine Marketing services we offer include, but isn’t limited to the following: